The Gourmet Coffee Roaster in Shanghai, China

About Us

Thank you for visiting our online shop! All of our coffees are roasted locally here in China under the strictest supervision, meaning fresher coffee and better taste for you!

We ship China-wide, starting at RMB 100 even free of charge. Within Shanghai we offer a COD (cash on delivery) service that's very popular with our clients. If you place your order before 16:00 deliveries are made, in Shanghai and neighboring provinces on the next working day, in the rest of China within 2 - 3 days.

If you would like our coffee in your restaurant or office please check the Wholesale section above or just get in touch with us to discuss your specific requirements. We can offer quantity discounts, machines, maintenance and all other coffee-related products.

The Story of V. Coffee 

My family’s coffee roots go back 40 years to a picturesque little village in the Austrian Alps, specifically in the south, in a province called Kaernten. There, two devoted brothers worked relentlessly on producing the perfectly roasted coffee. Using exotic beans from the furthest reaches of the globe and their own unique roasting process, they soon were successful. In time they would turn their small roaster into one of the area’s most successful businesses and their coffee would become the region’s favorite.

Today the brothers are retired and instead of Austria we now roast in China. What hasn't changed is that we continue their passion of striving for perfection. We expertly blend a superior quality of 100% Arabica coffee beans from all corners of the earth and gently roast them as Erwin and Peter did so many years ago.

Our V. Coffee beans are the result and are of the utmost quality and freshness. I hope you will enjoy them as much as thousands others have!

Benjamin Knopp

Ensuring Quality and Freshness
To ensure these two extremely important aspects for our coffee and thus achieve the freshest and most fragrant roasts, we follow a few simple steps:

1.We use only 100% Arabica beans and select these by their quality (size and density) and group them together in order to clearly define the product and ensure consistency in the roast and thus the taste.

2.We import green beans into China and then roast them locally.This has two distinct advantages. It not only ensures a fresher, and thus more fragrant and delicious coffee but it also reduces costs, which we then pass on to you.

3.We use a superior roasting process to ensure that beans are roasted evenly and keep their flavor.

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